Portfolio
CADRI (UN)
CADRI is the central resource for the latest knowledge and best practice in capacity development for disaster risk reduction (DRR): the place to come for advice, materials and expertise. We were excited to tackle such complex subject matter. Through close collaboration with the core team, we delivered a remarkably compact website without ever over-simplifying the work that CADRI does.
A user-centric approach
CADRI responds to the needs of many and diverse audiences. We used a top-down approach – creating user journeys that start with general information and lead to group-specific tabs. DRR and capacity development are complex subjects, employing a host of acronyms and other technical jargon. We created an interactive glossary (dynamically generated on each page) that provides ‘tool tip’ explanations whenever the user hovers over featured words.
Crystal clear copy
Written in an authoritative but engaging voice, the website copy strikes a balance between technical accuracy and readability.
A solid and future-proof foundation
Fully accessible and future-proof, the CADRI website is ready to accommodate additional content and functionality.
CADRI on the map
Their new website is benefiting CADRI enormously, and is establishing itself as the focal point for the work of the global DRR and CD communities. After learning how CADRI can help them, visitors are encouraged to get in touch – and they are doing so in increasing numbers.